1. Should I advertise?
If you need to ward off increased competition or generate additional customers or clients, then advertising is a necessity.
When you advertise, you are buying an audience. We provide a large targeted audience so your advertising dollars are not wasted reaching people who are unlikely to do business with you, while focusing on those who will.
2. Is radio right for me?
If people who do business with you, more than likely they listen to radio. Radio is an option to explore...and 96% of us listen to radio every week according to the Radio Advertising Bureau.
Expand your market reach
Target your best prospects
Generate sufficient message frequency
Reach mobile consumers
Motivate people to shop
Establish a relationship with customers
Make a lasting impression
Maximize advertising investment
Radio's mobility, intrusiveness and target ability makes it a cost-effective marketing platform for nearly any type of business.
3. How do I get started?
Browse our website and then contact us. Our pricing and Sample Banner ad is on the bottom of this column. Contact us if you require more information.
4. How much does advertising cost?
We do not offer "on air commercials" like other stations do. Our main focus is to drive traffic through our website through your company advert banner. Pricing is simple. Its a one time yearly price $199.99.
5. What are the perks of advertising with your radio station?
With your yearly plan you will receive:
- 1 Year of your company/ brand banner on our Website with a direct "click" link from banner to your website/social media. MAJOR EXPOSURE
- Logo added to our LIVE to Air Events DJ Booth. Consider it a travelling banner.
- Twitter feeds & media broadcasting to thousands of online presence of your company/brand product.
6. What's the best way to advertise?
Unless you're having a special event, Branding advertising yields the greatest long-term benefits. Not everyone needs your products or services today, hence we do not offer advertising for a month or two. Reminding a large group of consumers online traffic who are most likely to do business with you about your unique selling position over and over is most beneficial. When any of our listeners need your product, our goal is to have your business in their top-of-mind recall.
7. How long does it take for advertising to begin working?
This depends on what you are selling and the offer you're making. Tell people to visit you for a free $50.00 bill, and you'll have a traffic jam outside your business. Otherwise advertising is similar to pushing a car... it's tough at first, but the more you push, the easier it gets. Soon enough you can move the car along with minimum effort. We tell our Branding clients, "In three months you'll hate me, in six months you'll talk to me and in twelve months you'll be inviting me to your house for dinner." Stick with your plan and you'll be provided a healthy return on your investment.
8. I'm a retailer, what's best for me?
Do you live and die by sales events or do you want more consistency for your business? Sales event advertising can drive customers, but it's the "cocaine of marketing." The more sales you have, the more advertising you need. However, if you want a steady, non-fickle customer base, we recommend the safer Branding approach, the key to getting a measurable Return on Investment (ROI) with your advertising dollars.
9. I'm NOT a retailer, what's best for me?
Consistency, consistency, consistency. Whether you're a plumber, lawyer, carpet cleaner or florist, a well-developed Advert Banner that tells your unique and wonderful story will keep you in the consumers mind when the day they need your services arrives.
10. I'm having an event, how should I advertise?
To take full advantage of your event, You need to have us broadcast LIVE from your event. That will drive local traffic into your place of business. Thats heavy advertising that will pay off for that time of the event.
Your logo will be displayed on our DJ booth at the event, along with product promotion for guests, etc.. Lets discuss, endless possibilities.
11. What are your payment terms/credit policies?
We use Paypal to payment on the adverts.
12. Do I have to sign a contract?
Signing off on your approval to run an advertising campaign is standard procedure. It protects you with a rate and provides written permission and consent for us to promote your business.
13. What is co-op advertising?
It is advertising paid partially by you and partially by one of your vendors. For instance, you may carry a new widget from ABC Company. ABC might pay up to 50% or more of your advertising bill for sharing time in your ads. Contact your vendors and ask if you have co-op dollars available.